Conversation with Oliver Tomlinson, 26 April 2022 at 1300 UTC

The hidden graphics

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Oliver reflects on his experience of creating diagrams for large corporate bids and tenders. He discusses how business ‘authors’ work with his team of information designers, creating diagrams to work alongside text in a hidden world of huge commercial contracts.

He also reflects on the diagrams produced behind the closed doors of businesses, often created by non-designers but a key element in explaining processes, theories, research and initiatives.

Oliver Tomlinson is the CEO and founder of TDL-Creative, a design consultancy based in London that specialises in information design. TDL-Creative was set up in 2011 and is now recognised as an industry-leading agency in bid design and diagramming, producing designs for some of the largest procurement opportunities in the UK. Oliver works predominantly in Powys, Wales, dividing his time between family, diagramming, design workshops and falconry.