Fron Springer publishing notes:
Part autobiography, part designer monograph, the book tells the story of the early days of computer-based graphic design, supported with compelling images and backstories behind Marcus’s innovative HCI/user-experience designs and solutions for brands like Apple, HP, Microsoft, Motorola, Oracle, Sabre, Samsung, SAP, US Federal Reserve Bank, Visa, and more. The text and figures reveal a personal philosophy and history of art, design, computers, and technology across 70 years. It includes examples and historical photos to give readers an in-depth appreciation of design history.
The Author is a pioneer in computer graphics/art, user interface/user-interaction design, information-oriented graphic design, and visible-language expeKnow Biz and Show Biz: User-Interface Design for Web Applications (Vision Plus 8)riments. Aaron Marcus was one of the first to use computer technology in art, virtual reality, experimental visible languages, and information visualization in the early days of digital media.
Aaron has been a speaker at two IIID VisionPlus conferences in Vienna: Turning Information into Corporate Knowledge (VP8, 2000): Know Biz and Show Biz – User-Interface Design for Web Applications, and Needs, Trends and Themes for Information Design (VP11, 2005): Integrated Information Systems.
At HCII26, 26-31 July 2026, Montreal, Canada, the new book will be the subject of a tutorial:
“Design, Art, and Technology: The Lifetime Work of Aaron Marcus” has been accepted as a Half-Day Course (3.5 hours) to be delivered as an ‘on-line’ event (date and time to be announced (“Eastern Daylight Time – EDT, Montreal, Canada)”

